Once upon a time, long, long ago, eating clean, whole foods was enough to sustain the body and maintain good health. However, that time is long gone. Deficient soils, food irradiation, premature harvesting of crops, genetically modified foods, and pesticides and herbicides all combine to diminish or deplete the value of the foods we eat. We have spent the past 15 years cleaning up our diet. We've reduced or eliminated a lot of the junk that we know is not good for the body (caffeine, nicotine, soda, processed foods) and we've added in a lot more foods that we know are good for the body (whole raw foods, water, herbal tea, organic as much as possible). While it may not be mainstream or even trendy right now, we believe in supplementing with the best products that we can find.

The health coach purists will have us believe that we can achieve optimal health using only what we pull out of the earth. However, for most of us, good, clean food only might be enough to maintain our current state. Maybe, if we have no stress in our lives; if we always eat organic; if we are never exposed to any type of toxic substances in our lives. However, we know that this is almost never the case.

Our thought on supplements is to supply the best and closest to nature. There are lots of supplements and lots of sources from which to purchase supplements. We've spent thousands of hours and tens of thousands of dollars sampling everything from well-known brands at local big-box stores to a number of different MLM products. All that you will find here are the supplements that we believe offer real value. You will also see that a number of items shown are just plain old food, but it's food that is good for the body. Plus it tastes good. A win-win situation.

Premium products for premium health.